The latest hotel project to watch comes from Italian brand Moschino, taking the step from fashion into the hotel business with its latest venture, Maison Moschino, due to open in 2009.
Viale Monte Grappa 12
Milan
Italy
www.moschino.com
The hotel is situated in an old neoclassical railway station dating from 1840, with the creative direction by Rossella Jardini and Moschino's creative team. In line with Moschino's playful and creative image, the hotel's interior revolves around a fairytale and dreamlike theme.
The concept reflects Moschino's style, in which the ordinary world is tainted with a brush of surrealism - choosing this theme because "dreams are fairy tales that we are allowed to experience first hand".
The lobby, aptly named 'The Dream', is decorated with white feathers and a serene backdrop of cream and white walls and fittings.
Maison MoschinoViale Monte Grappa 12
Milan
Italy
www.moschino.com
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